Deep Insights Through Conversational Interviews

WeJot conducts natural conversations over voice, video, or text. AI asks follow-up questions and analyzes responses in real time to help you understand what people think and why.

AI interview video preview

AI generating a follow-up question

Why AI Interviews Work Better

Understand each response, ask follow-up questions, and uncover deeper insights

Natural Conversations

Natural Conversations

AI talks with respondents as naturally as a phone conversation. Start online right away, with no demo or sales appointment required.

Follow-Ups That Go Deeper

Follow-Ups That Go Deeper

AI adapts its follow-up questions to each response, exploring the motivations and unmet needs behind the initial answer.

Automated Insight Reports

Automated Insight Reports

Turn completed interviews into structured insight reports within an hour, with automatic transcription and analysis of respondent feedback.

Real-time video understanding
Facial expression
Eye contact & focus
Body language & posture
Speech pace & pauses
Emotional state

Understand the Context in Real Time

AI uses video to observe respondents’ actions and expressions alongside their answers, adding context to the conversation.

Follow Up on What Matters

AI uses behavior and reactions shown on video to ask relevant follow-up questions and explore the reasons behind each answer.

Dynamic follow-up guidance
You frowned just then. Was that because of the price?
You smiled when we mentioned the packaging. Did you like it?
You sighed when you said it was fine. Was something disappointing?
Participant demonstrating a product during an interview
Brand reputation and packaging design
Taste & Mouthfeel
Product Benefits & Nutritional Value
Ingredient Quality & Health Considerations
Value for Money

See Products in Everyday Use

For consumer research, AI can ask participants to show a product or demonstrate how they use it, bringing real-world observation into the interview.

From the Right Respondents to Evidence You Can Review

Recruit respondents, run surveys and AI interviews, and review video evidence in one place.

Connect to a Panel of Millions

Connect to a Panel of Millions

Find respondents who match your target audience directly from a large panel, without handling recruitment yourself.

Trace Insights Back to Video

Trace Insights Back to Video

Video recordings let you revisit the responses behind each finding and check the evidence for yourself.

Ready-to-Share Interview Clips
I buythis drinkquite often

Ready-to-Share Interview Clips

AI extracts highlights by question. Export them for reviews, presentations, or sharing, with no further editing needed.

Complete an AI Interview in Four Steps

Automate every step, from the interview guide to the final report

AI Video Interviews vs. Human-Led Interviews

Compare efficiency, cost, and data quality across two approaches to in-depth research

Interview Efficiency
Cost
Interview Consistency
Data Quality
Insight Speed
Coverage
AI Interviews
Run hundreds of interviews simultaneously, 24/7
Pay per use; no interviewer training needed
Standardized questions and a consistent respondent experience
Real-time transcription and self-checks, with video evidence for every conclusion
Insight reports generated seconds after the interview
Interview in multiple languages and across time zones
Human-Led Interviews
Limited by interviewer time and energy
High labor, training, and venue costs
Differences in interviewing style can introduce bias
Handwritten notes are prone to omissions and take time to organize
Requires manual organization, coding, and analysis
Limited by language ability and working hours
AI Interviews
Interview Efficiency

Run hundreds of interviews simultaneously, 24/7

Cost

Pay per use; no interviewer training needed

Interview Consistency

Standardized questions and a consistent respondent experience

Data Quality

Real-time transcription and self-checks, with video evidence for every conclusion

Insight Speed

Insight reports generated seconds after the interview

Coverage

Interview in multiple languages and across time zones

Efficiency Gains from AI Interviews

Higher completion rates, more accurate records, and broader coverage

3xCompletion Rate
95%Transcription Accuracy
10+Languages

Free users get 200 AI interview minutes for a limited time

Discover what people really think with AI interviews

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