Kindergarten Supply-Demand and Enrollment Decision Survey Template
For enrolled, comparing, and not-enrolling families: a demand-side study of enrollment timing, care alternatives, price-quality trade-offs, quality signals, and withdrawal reasons that distinguishes structural contraction from case-level attrition.
Generation Prompt
Paste this brief into WeJot AI to generate an editable first draft of this survey.
Please design a structured and executable survey questionnaire for the 'Kindergarten Supply-Demand and Enrollment Decision Survey Template'. Research objective: Target families with children aged 0-6 and distribute by three groups—enrolled families (in this or another kindergarten), comparing families (planning to enroll within a year and actively comparing), and families who skipped or delayed enrollment (of age but not enrolled). Cover five dimensions: family structure and enrollment status (child's age, primary decision-making parent, enrollment timing), care alternatives (who cares for the child when not in kindergarten), price-quality trade-offs (choice set of options under comparison and price-quality bundle trade-offs), quality signals and trust (information channels for judging quality and attention to licensing/monitoring/teachers), and withdrawal and attrition reasons (transfer triggers, destinations, and reasons for not enrolling). Question type requirements: Generate about 10-12 questions, including: 1 NPS question (0-10 likelihood of recommending this kindergarten to friends with children of the right age), 1 open-ended question (describe one specific enrollment decision and the comparison process), 4-5 multi-select questions (care arrangements, options compared, important selection factors, information sources, withdrawal reasons), 3-4 single-choice questions (enrollment status, primary decision-maker, enrollment age, stay-or-leave under a 10% price rise), and 1 background question (city tier). Price questions should use bundle trade-offs such as '10% higher tuition with unchanged class size', not vague 'what fee can you accept'. Sample and quality control: Report the three family types separately with their own denominators (enrolled households / local families planning to enroll / eligible families not enrolled); the respondent must be the primary decision-making parent; compare withdrawal reasons with the regional change in age-eligible children before concluding structural versus case-level causes. Please output a complete prompt that can be pasted directly into 'Wenjuanpai AI', without any extra explanatory text.

