User Research AI Interview Guide Template

Market & CustomerAI Interview

User Research AI Interview Guide Template

Designed for in-depth user interviews, covering five core dimensions: usage scenarios, behavioral habits, motivations, pain points, and unmet needs.

Generation Prompt

Paste this brief into WeJot AI to generate an editable first draft of this survey.

Objective: Generate an AI interview guide for in-depth user interviews with current or potential users of AI products. It should cover five dimensions: usage scenarios, behavioral habits, motivations, pain points, and unmet needs. The guide should consist of 8 questions: 1 single-choice, 1 multiple-choice, 2 rating-scale, 1 NPS, and 3 open-ended questions. Each question should include a specific phrasing and answer options. Suggested question order: from behavior to motivation to pain points, ending with open discussion. Sample: invite 8–12 users who have used AI products recently. Please output the complete questionnaire following the example format.

Sample questions

  1. 1Multiple choice

    In what contexts do you typically use AI products?

    At work or while studyingDuring commutesIn leisure time at homeWhen encountering a problem and need a quick solutionOther (please specify)
  2. 2Single choice

    How often do you use AI products?

    Daily2–3 times a weekA few times a monthRarely
  3. 3Scale

    When using an AI product, how do you typically start a task?

    Use a fixed template skillfullySometimes explore new featuresOften experiment casuallyAlways need help or tutorials
  4. 4Multiple choice

    What is your primary motivation for using this AI product?

    To improve work efficiencyTo solve a specific problemCuriosity about new technologyTo replace traditional toolsOther (please specify)
  5. 5NPS

    How satisfied are you overall with this AI product? Please rate on a scale of 0–10 (10 = extremely satisfied).

    0–6 (Not satisfied)7–8 (Neutral)9–10 (Extremely satisfied)
  6. 6Open text

    What is the biggest obstacle or pain point you encounter while using it?

  7. 7Open text

    What features or improvements would you like to see in this AI product in the future?

  8. 8Open text

    Please describe a time when the AI product did not fully meet your needs.